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  Why Direct Response is Thriving in Today’s Economy

  (As published in the May 2009 issue of Response Magazine) We all...

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  Energize Your ROI

  In the direct marketing world of today, the climate is constantly changing....

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  DRTV: A Retail Marketer’s Best Friend

  Today many well-respected brands are integrating direct response with their existing brand...

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  Media Mogul: Nancy Lazkani’s Icon Media Direct Seeks to Quadruple Revenue in Just 2 Years

  (As published in the April 2002 issue of Response Magazine) While some...

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